A few decades ago you might have attended weddings that were conducted without much pomp and show. But today, it is hard to sidestep a flamboyant lavish wedding. Conducting weddings has become more of a style statement than ever before. The buzzword now is spending power.

Changes in lifestyle, emergence of double incomes and the urge to create the right impression in society has given rise to the concept of grand-scale weddings.

Also increasingly, parents living in metros find that organizing weddings for their children an opportunity to exhibit their status and wealth. So whilst the various aspects of a wedding like the venue, menu, bridal trousseau and jewellery are chosen with utmost care to make that impression; invitation cards, the very first sign of how grand a wedding might be, are not left behind. Gone are the days when a wedding invitation card would act as a formality to invite close relatives and friends for a marriage. Today, invitations are trendy and fashionable and they discreetly make a statement about the sender’s status and style.

The invitation sets the tone for the whole wedding, hence the design, quality, texture are selected carefully to make that impact.

Various kinds of designs are available for those who want to splurge on a wedding invitation card. Right from wood finish, handmade paper to silk and glass invitations; one can get creative with anything under the sun to create that perfect wedding invitation card.

“The concept of an invitation card for a marriage has seen tremendous changes. The trend of fancy wedding invitation cards has started from the past ten to twelve years. Earlier, people generally believed in spending minimal amounts on an invitation card. With the changing lifestyle and increased spending power, people want to make a show even through an invitation card. When one is getting quality conscious on clothes, cars, shoes and even watches, how can invitation cards, a medium for announcing the marriage, be left behind?” asks Lokesh Babu from Govardhan Press, a specialist in wedding invitation cards.

Apart from the regular designs, one can find invitation cards becoming trendier and eye catchy with host of unique concepts available like a card printed on a jewel box or a card inserted in a pot, amongst others.
Adding to the new trend of wedding invitation cards is the making and distribution of personal cards.

“Earlier, the idea of using a personal card by the couple was not in vogue; today families have their own idea about the family card while the couple think differently. Even the wordings for a personal card are very informal and sometimes even comic,” says Lokesh Babu.

One has to agree with him when he shows one invitation card that has followed the style of the popular movie ‘Munna Bhai MBBS’ with lines such as ‘Dekh bhai, Life mein Sabhi ko settle hona mangta hain. Isiliye apun bhi settle ho raila hain!’

The trend of uniquely designed wedding invitation cards has caught on with many youngsters feeling that an attractive wedding invitation makes all the difference in speaking about a person’s attitude and class.

Says Prithvi Vishwanath, an RJ at FM Rainbow, who got a trendy invite printed for his wedding, “the response for my wedding invite was very positive,”

Speaking about whether one should go in for a trendy card he says, “getting a trendy invite printed depends on one’s choice. But if you can afford one, go for it.”

Innovative and uniquely designed wedding cards are here to stay. So if you have a reasonable budget and the ability to choose a card that speaks volumes about your style, why not?